ITV Competition – win a million pounds! Yes – win £1,000,000!

This is a mammoth ITV competition – possibly the biggest TV comp we have ever seen for viewers. It’s being promoted across GMB (Good Morning Britain), Lorraine, This Morning and Loose Women as “The Million Pound Decision” competition until the 18th of October 2021 and the winner will have a tough decision to make…

Will you take £1,000,000 now? Yes, that’s one million pounds.

Or will you choose £10,000 EVERY month, for 10 years?

If you win this ITV competition, you get to decide!  Now basic maths tells us that £10K every month for 10 years would be £10,000 X 12months X 10 years = £1,200,000…that’s £200,000 more. However, I reckon you’d be better taking that million pound prize in one lump sum and then getting some financial advice on what to do with it. In theory, you should be much better off. Anyway, back to the competition details…

There’s no question to answer, it’s a prize draw format – simply submit your details. Note that you only get Winsday draw tickets if you enter via the online method.

Competition entry instructions are below. We encourage you to check with ITV for detailed instructions, details and T&Cs before you enter at or

Prize:£1,000,000 (one million pounds) OR £10,000 per month for 10 years
Promoter:ITV Consumer Limited
TV Show Competition:GMB (Good Morning Britain), Lorraine, This Morning and Loose Women
Entry Method:Prize Draw
Entry Fee:Paid & Free *
Online Entry:PAID
Online Closing Date:4pm on Friday 22nd October  2021
Online Instructions:Find the competition on the site and follow the instructions. Each entry costs £2.
Phone Entry:PAID
Phone Closing Date:4pm on Friday 22nd October  2021
Phone Instructions:Dial 09068 78 22 48 and follow instructions. Each call will cost £2 plus your network access charge.
SMS / Text Entry:PAID
SMS Closing Date:4pm on Friday 22nd October  2021
SMS Instructions:Text WINNER to 82248. Each text will cost £2.00 plus your network access charge. Add ‘NO INFO’ to the end of your text message to opt out of marketing messages.
Postal Entry:FREE *
Postal Closing Date:4pm on Thursday 28th October 2021
Postal Instructions:Send your Name and a full contact telephone number to: CD37, PO Box 7558, Derby, DE1 0NQ
* Unlike online/phone/sms, there is no fee charged to enter via post, however you will have to pay the cost of sending a postcard.
Save Money:The cheapest way to enter is to plan in advance and use a postcard with a 2nd class stamp for each entry.
Restrictions:UK, Channel Islands and Isle of Man residents only who are over 18 and are not closely connected to the promoter or the prize draw. See for full terms and conditions.
Other Competition Information:Multiple entries to the prize draw are permitted. These are explained in the detailed terms and conditions on or stv individual competition page. Winners are usually drawn 1 week after the final closing date. Please see the competition promotor website for full T&Cs.

Remember to check the promoter instructions, terms and conditions!

Good luck in this MEGA Million Pound ITV competition!

TV Comp UK